No matter where we come from or where we are heading, we all pretty much have one thing in common, our love of the graphic t-shirt.  Maybe we wear them with shorts and flip flops or maybe with boots and a blazer. 

 

We believe that the t-shirt has become the American brand.

 

At backstory project, we want to tell the stories behind the t-shirts and provide access to a collection of the ones that speak out loud to us, whatever the reason.

 

These bars and pizza joints, hardware stores and cycle shops, butchers and tattoo parlors not only sell a t-shirt, but also have a story to tell.  Through the backstory project you can directly purchase these authentic t-shits.

 

We wear them because we love the design, the logo or the name. Perhaps it’s the locale or the sheer attitude of the shirt.  Maybe it just has a sense of humor or is a great memory of a good time with friends.  The t-shirt welcomes you into the crew.

 

And in wearing the story, you too can share the story.